BlogSquad

Take some responsibility

Video – where do you come in?

November 30, 2015 at 2:54 pm

Never downplay the role of responsibility. It comes into everything, even when you use video as a marketing tool. I’m still seeing instances of video work that has been allowed to drift criminally. Often sublime examples of solid camerawork, grading and editing and a princely 53 views over a half […]

 
dare to speak

Creating points of difference

November 26, 2015 at 10:22 pm

Assorted business gurus, Tsars, interlopers and know-it-alls are frequently to be heard crowing about the value of uniqueness. Is there something deeply seated in your proposition that places you squarely as one of a kind? Could it be that you’ve chiselled a lucrative niche around this previously elusive difference? So […]

 
Remind me of what you do again?

Remind me of what you do again?

November 17, 2015 at 3:49 pm

Interstellar peace broker. Austro-Hungary’s top classical pianist. I am neither of these. Although I feel increasingly my LinkedIn profile or Twitter profile ought to be. Poetic licence on a CV, a little exaggeration on one’s resume and generous job titles have long been the stuff of observational comedy but I […]

 
Pic of comments

Comments welcome?

May 15, 2015 at 3:41 pm

I’m not convinced they are. Positive, superlative and swooning comments yes, but realistic and honest? Probably not. It was on Linkedin that I encountered the troublesome post. We live in an age of contradictions, of paradoxes. I call it the “Age of Antilogy”. Nothing very much seems to make sense. […]

 
Image of audience black and white

Video audience – that most elusive of creatures

May 11, 2015 at 3:08 pm

A strong topic is always worth revisiting and the habits and location of online audience for video is a fluid thing. Our showreel which can be found here touches on the idea of how easily good video may sometimes be seen by painfully small numbers. I see it a lot. Youtube is […]

 
Logo for Museums and Heritage show

Museums and Heritage

April 29, 2015 at 8:50 pm

This humble blog isn’t usually quite this cultured, although you have an undertaking from me that  I won’t morph into a head-spinning cocktail of Melvyn Bragg, Simon Schama and Suzannah Lipscomb. Having had an adequate fill of both museums and heritage in the excellent West Olympia based show that took […]

 
Video

Video production in Northamptonshire

March 27, 2015 at 3:47 pm

Social media has an almost neo hysterical ban on “selling”, or at least that’s what they’d have you believe. No such restrictions on blogging. Or at least if there are, we are turning more of a blind eye than Blind Harry on National Blind Awareness Day. Sometimes you just want […]

 
Podcasting for professional services

Podcasting for professional services

March 17, 2015 at 11:06 am

More and more clients now understand the way a podcast can benefit them and as a consquence want a piece of the professionally produced action. A national body who tend to commission video have also turned to us for a new series of podcasts. Like so many so many organisations […]

 
Clarkson – please adjust your set ( of values )

Clarkson – please adjust your set ( of values )

March 12, 2015 at 12:14 pm

Jeremy Clarkson. A name that acts as an instant polemic. From the incessant social media feeds of the witless and the terminally incensed comes wave after wave of vicarious offence – taking. If Clarkson’s PR reps are on a hashtag bonus, they must surely have dipped themselves in gold by […]

 
Broadcast (to) Yourself – YouTube

Broadcast (to) Yourself – YouTube

February 16, 2015 at 3:02 pm

By rights it should have fashioned a mud pie, made a den in the garden or played Pooh Sticks. As it turns ten, Youtube has doubtless done all those things albeit vicariously. And filmed through a mobile ‘phone or camcorder that prays for the day it will produce a hilarious […]